since 2020 - Vestas Northern Europe, Malmö, Sweden
World leader in construction and installation of wind farms.
Contributed to team effort to double the company’s volume of projects in Central and Northern Europe by overseeing the cost estimate, configuration and installation of automation solutions.
Product Manager, Watches
2013-2020 Woodshores, Landskrona, Sweden
Contributed to 40% yearly growth and overseas market entry by bringing optimizations to branding strategy and consolidating the collections portfolio, and by suggesting improvements for cost optimization. Facilitated the acquisition of IP and retainment of selected staff.
• Nordgreen, Danish leader, consumer market watches
• NUUN Official, Bahraini consumer market watches
• Patria Watch, British premium core watches
• Festina Candino, EU leader, consumer market watches
• Techné, consumer market watches
• Movado Group MGI, North American leader, premium core and consumer market watches
2015-2019 Kronaby, Malmö, Sweden
EU leader, hybrid watches
Steered the product positioning, design workflow, detailing of colour, material and finishing (CMF) and design for manufacturing. Co-led supplier scouting and setup of supply chain, for production of 60,000 watches by year 2.
Product Design Manager
2007-2013 The Longines Watch Co., Switzerland
Premium core, Switzerland’s top 5 watchmaker
Contributed to a double digit growth by creating new collections and standardising the design process from concept to mass production launch. Commissioned by CEO to produce reports on competitive intelligence.
2003-2007 Morellato Group, Milan, Italy
Domestic leader, consumer market watches.
Contributed to a double digit growth, by supervising the development and bi-annual launch of watches and costume jewellery for fashion licences. Handled trends monitoring and research for new materials.
2001-2003 Homegate, Milan, Italy
Web development agency
Contributed to doubling the volume of projects, by developing proprietary HTML4 standard-compliant content management software (CMS).
Assistant Design Manager
2000-2001 Giallo 108, Milan, Italy
Web design agency
Contributed to doubling the studio team size by training and supervising junior staff and interns.
1999-2000 T’Ai Ken, Wavre, Belgium
Design and manufacturing of interior furniture.
Contributed to the business expansion from B2C to B2B by cutting the development lead time in half, while improving quality.
Marketing, postgraduate degree 120 ECTS
King’s College, London, United Kingdom
Design, Masters 60 ECTS
University for the Creative Arts, Rochester, United Kingdom
Design, Bachelors 240 ECTS
ESA Saint-Luc, Liège, Belgium
Fundamentals of Digital Marketing
Google Digital Garage
PMBOK Project Management
Altran Education Services
Geneva Watchmaking School, Switzerland
Scuola Orafa Ambrosiana, Milan, Italy